|
Verification protects against fraudulent information and malicious manipulation by competitors, ensuring users receive information they can trust. Additionally, by demonstrating the legitimacy of your business through owner verification, it is said that your reputation with Google will increase. 2 steps to do to rank high in local search (MEO) Aim to rank higher in local searches. Displaying at the top of search results will be more noticeable to users and increase your click-through rate. The following two measures are necessary for higher rankings. steps for higher ranking Enrichment of registration information on Google My Business. Building a Citation 01. Points for registering with Google My Business It is important to fulfill the following six points when registering with Google My Business. Be especially thorough when adding photos and managing reviews .
Enter the latest business information on the Google My Business management Oman Phone Number Data screen Enter detailed data Verify business owner Keep your business hours information accurate Manage and respond to reviews add photo 02. Building a Citation A citation is when NAP information (*) such as name, address, and phone number is listed on another web page. If there are no links, there are mentions of word-of-mouth sites, etc., and the citation source website has a high rating, it will affect the ranking. What other websites does your business receive citations from? The site that appears when you search for an exact name, address, or phone number on Google is considered the source of the citation. Increasing the number of this site is also effective for local SEO.
Sites that should be cited include Facebook and Tabelog. Since NAP information is posted on these sites, it is possible to build citations relatively easily. However, due to the nature of social networking, there is a risk that incorrect information may be posted by an unspecified number of users, so it is important to create a business page for your company on each site and keep it updated with correct NAP information. *What is NAP information? Name Address Phone The above three points, which are also citation items, are abbreviated as NAP. Three elements of local search (MEO) I have written about how to rank high in local SEO, but at the end I will explain the three factors that are the ranking factors in Google local search.
|
|