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I have a series of articles about him, where I say that Ogilvy was an internet man, before the internet even existed . The seriousness of the news presenters didn't connect, so they softened the tone. It is impossible to deal with serious issues with happy content, but it is equally unreasonable to turn journalism into a factor of depression. Reality is already depressing enough. Strangely, or not, it seems that this bipolarity of mine is shared by others. Ah, the positive content is so beautiful… Fortunately, there are
people taking care of pathologies like mine. Roberto Dias, from Folha, Wuhan Mobile Number List wrote an excellent text: “ Better days should not be exclusive to the Danes ” where he talks about Ulrik Haagerup, a journalist who is going against current journalism, as he presents a proposal to give more visibility to what he is giving right than what goes wrong. Ulrik says that journalists, people believe that reality is worse than it actually is. And it encourages a counterpoint, the Constructive News
project, which proposes a more optimistic approach to the news. He quotes a great quote from Bill Gates: “It's easy to cover bad and dramatic news, but good news, in general, happens slowly and without drama... People's health improves, but no one invites children who didn't die from malaria to an interview. .” It is logical that a journalist's work involves a lot of supervision, but is it impossible to be more truly positive?
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發表於 12:04:30